How to manage your Google Ads accounts and still enjoy your holiday

How to manage your Google Ads account and still enjoy your holiday

Going on holiday? Here are my suggestions on how to automate your Google Ads.

1. Check your automated bid strategies are still relevant. You should do this regularly anyway but a priority if you are not going to pay attention to your ad account for awhile
2. If you are not using automated bid strategies, see if you have 30 conversions or more to see if you can use them. 30 conversions are needed for Google
3.  Set up automated rules to check if ads are not running for some reason by 9am.
4. To avoid overspend, set an account budget in the billings section. Wordstream do a good article on how to do this.

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